E-Commerce for Coffee Brands and Roasteries
Custom e-commerce that turns origin stories, roast dates and grind choices into sales, with subscriptions and B2B supply.
Coffee buyers choose with both taste and identity. Specialty drinkers ask about origin, process and roast date; Turkish coffee lovers care about aroma and fine grinding; offices want reliable monthly deliveries; cafes need a consistent supplier. At Racoun, we build coffee e-commerce websites on our own custom platform, with no monthly license fees.
Modules for coffee
- Grind and brew selection: whole bean or ground for espresso, moka pot, pour-over, French press or Turkish coffee, linked to stock as variants.
- Roast date and batches: the current batch shown on the product page and the bag, with order cut-off times based on the roasting schedule.
- Subscriptions: customers choose frequency, quantity and grind, and can pause, skip or swap coffees from their account.
- B2B supply: logged-in price lists, bulk orders, current accounts and e-invoice integration for cafes and offices.
- Marketplace integration and gifting: one panel for stock and orders, plus gift notes and alternative delivery addresses.
Content and visibility
Coffee grows through content. We structure category and product pages by origin, roast level and brew method, add product schema and publish brewing guides that link naturally to products. Roastery visits and cupping events support local visibility on maps. Social media thrives on roasting and brewing videos, and we run Meta, Google Shopping and remarketing campaigns without taking media commission.
Compliance
Product information should follow food labeling rules, and health claims are regulated, so we recommend focusing on taste, origin and brewing. Organic or origin labels should only be used when certified. E-commerce projects typically take 5 to 10 weeks.
Frequently asked questions
Can customers choose their grind size?
Yes. Grind and brew method are offered as variants and passed to your packing team with each order.
Can subscribers pause or change their coffee?
Yes. Subscribers can pause, skip or swap coffees from their own account.
Contact
Head office: Ataşehir, Istanbul. We work in person across Istanbul and online with clients all over Türkiye and abroad. Message us on WhatsApp (+90 551 044 08 69) or email ekip@racoun.com.
