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0551 044 08 69 ekip@racoun.com
Web Tasarım is part of CREATIVE SITE · CUSTOM DESIGN

Akılda Kalan, Kendine Ait Bir Web Sitesi

We design and build custom websites that leave ready-made themes behind — built on the brand’s own typography, motion and interaction.

A signature, not a template.

Creative Website — what is it?

A creative website is a custom site that leaves ready-made theme layouts behind, with typography, motion and interaction derived from the brand’s own identity.

What is a creative website?

A creative website steps outside ready-made theme layouts: typography, motion and interaction all derive from the brand's own identity. The difference from a corporate site is one of purpose — one builds trust, the other sticks in the memory.

When does it make sense?

When competitor sites all look alike, when your product needs showing rather than listing, or when the site sits at the centre of a launch or campaign. If a catalogue and credibility are enough, an e-commerce store or a corporate site is the better call — unnecessary motion costs conversion.

Scope

  • Art direction: a visual language, type system and colour logic built for the brand
  • Motion design: scroll narrative, transitions and micro-interactions
  • Custom visuals: illustration, 3D scenes or video integration
  • Performance budget: every effect has a measured loading cost; we set the ceiling up front
  • Accessibility: reduced-motion support, keyboard use and contrast checks
  • Editability: sections you can change from the panel, without coming back to the agency

What about speed?

A creative site does not have to be slow. We build animation on GPU-friendly properties, serve images in modern formats and agree Core Web Vitals targets in writing at kick-off. An effect that misses the target does not ship.

How we work

Message and flow first, then a single-page art direction test. We do not design the rest of the pages until that direction is signed off — which keeps both the timeline and the number of revisions under control.

Scope

What we do

01

Art direction

A visual language, type system and colour logic built for the brand.

02

Motion design

Scroll narrative, transitions and micro-interactions, designed as one.

03

Custom visuals

Illustration, 3D scenes and video integration.

04

Performance budget

Every effect has a measured cost; anything that misses target does not ship.

05

Accessibility

Reduced-motion support, keyboard use and contrast checks.

06

Editable sections

Sections you change from the panel, without returning to the agency.

Process

How we move

01

Message & flow

What the site says, and in what order, is agreed in writing.

02

Art direction

A single-page direction test is produced and signed off.

03

Design & motion

The approved direction is extended across pages and interactions.

04

Build & launch

We ship after performance and accessibility testing.

A signature, not a template.

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