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0551 044 08 69 ekip@racoun.com
E-COMMERCE · SALES INFRASTRUCTURE

Satış Yapan Bir E-Ticaret Sistemi

We build, launch and run a complete e-commerce stack — storefront, marketplaces, payments, shipping, accounting and reporting in a single panel.

Not a shop window — a working sales system.

E-Commerce — what is it?

The e-commerce module is an online store, marketplace integrations, payment and shipping infrastructure, accounting/e-invoice connections and sales reporting, set up and operated as one system.

What is the e-commerce module?

The e-commerce module means setting up and running your online store, marketplace integrations, payment and shipping infrastructure, accounting/e-invoice connections and sales reporting as one system. The goal is not a pretty shop window but an operation that runs itself, from the moment an order lands to the moment the invoice is issued.

What lives in one panel?

Your own store, your marketplace stores and your bookkeeping all run on the same screen. Change stock in one place and it changes everywhere; wherever an order comes from, it lands in the same list.

Store infrastructure

  • B2C and B2B: retail and dealer/wholesale selling in one system with separate pricing logic
  • Mobile apps: Android and iOS store apps on the same catalogue and order flow
  • Bookkeeping: cloud accounting module and a fast collections screen
  • Hosting: domain, SSL certificate, e-mail and web space included in the build
  • Multi-language and multi-currency: language, exchange rate and tax setup for selling abroad
  • InstaShop: a flow that connects your Instagram feed to checkout

Payments

The payment providers we currently implement:

  • Payment gateways: PayNkolay, QNBPay, Tosla, iyzico, PayTR
  • Bank gateways: Garanti BBVA, Akbank, İşbank, QNB, Yapı Kredi, Halkbank, Ziraat, VakıfBank, TEB, Kuveyt Türk, Albaraka Türk, Anadolubank
  • Bank transfer, cash on delivery and mail order
  • Instalment tables, bank-level campaigns and commission setup
  • 3D Secure plus refund and partial-refund flows

We can connect a provider that is not on this list wherever API documentation exists. Because the payment flow touches your money, we do not recommend providers with a record of delayed settlements or frozen accounts — and we will tell you plainly why a given provider is missing from the list.

Shipping and order management

  • Yurtiçi, Aras, PTT, MNG, Sürat and UPS carrier integrations
  • Shipping cost rules by volumetric weight and region, plus free-shipping thresholds
  • Order status, cancellation/return, transfer notice and fault report flows
  • Shipping labels, order slips and invoice printing
  • A return and exchange flow customers can start themselves

Accounting and e-invoicing

We can integrate with every bookkeeping and ERP package on the market. Whichever program you use, if it has an API or an export file, we connect it. The ones already in place:

  • ERP: Logo Tiger 3, Logo Netsis, Mikro, Nebim, Vega, Sentez, DİA, ERP12, Akınsoft (Volvox), NETSİM
  • Cloud accounting: Paraşüt, Bizimhesap, Birfatura, Yeniyol, Karpin
  • e-Invoice and e-Archive integration, invoice templates and automatic invoicing

Marketplace integrations

  • Trendyol, Hepsiburada, N11, Amazon, Çiçeksepeti, PttAVM and Pazarama connections
  • Price and stock tracking through a marketplace monitor
  • Every marketplace order collected in one order screen
  • Bulk updates for price, stock, dispatch time and listing status

Product and stock management

  • Bulk product import, export and fast updates via XML and Excel
  • Category, brand, attribute and variant management
  • Bulk updates for stock, volumetric weight, shipping cost, cash on delivery and status
  • Product reviews, Q&A and an approval flow

B2B and dealer system

  • Dealer assignment, dealer groups and group-specific pricing
  • Current account payments, positive/negative balance and credit limits
  • Dedicated XML feeds and scoped permissions for dealers

Campaigns and the customer side

  • Cart discounts, gift vouchers, coupons, fixed discounts and free shipping over a threshold
  • Cart and payment reminders, dismissible pop-ups
  • SMS and e-mail notifications, bulk SMS
  • Membership, loyalty points and customer segments
  • Subscription and recurring order flows where the product suits it

SEO, reporting and measurement

  • Meta title, description and keyword management at product, category and site level
  • Blog module with its own meta management
  • Google Merchant, Facebook Catalog and Akakçe XML feeds
  • Order, revenue and best-seller reports per platform
  • Device, referral and live visitor reports; admin logs
  • GA4 e-commerce events and ad conversion tracking

Legal, security and speed

  • Distance selling agreement, pre-information form, return and delivery texts placed correctly
  • Privacy notice, cookie management and explicit consent flow
  • SSL, a maintained stack, backups and admin permissions
  • Image optimisation and Core Web Vitals targets

If you also have a physical store

A barcode-driven point-of-sale screen, warehouse/branch management and staff permissions let you sell in-store from the same stock. Shelf stock and site stock never drift apart.

If you want to build your own marketplace

Going beyond a single-seller store into a platform where others sell too splits into two routes: a multi-vendor marketplace (commission, payouts and a seller panel) or a classifieds & C2C platform (peer listings, moderation and promotion revenue).

How does design work?

There are two routes: a standard design, where a ready theme is adapted to your brand, and a custom design built from scratch. Either way, home page blocks, banners and headlines stay under your control — you never need the agency to change a campaign.

What happens after launch?

For the first month we watch the order flow with you, fix integration issues and train your team on the panel. From there we can take on e-commerce SEO and ad management as well.

Scope

What we do

01

B2C + B2B storefront

Retail and dealer selling in one system, one stock pool, separate pricing logic.

02

Gateways and bank POS

PayNkolay, QNBPay, Tosla, iyzico, PayTR and twelve bank gateways.

03

Marketplace integrations

Trendyol, Hepsiburada, N11, Amazon, Çiçeksepeti, PttAVM and Pazarama in sync.

04

Every accounting package

e-Invoicing plus integration with Logo, Mikro, Nebim, DİA, Paraşüt and the rest.

05

Carrier integration

Automatic dispatch and tracking with Yurtiçi, Aras, PTT, MNG, Sürat and UPS.

06

B2B dealer system

Dealer groups, group pricing, current-account balances and credit limits.

07

Mobile apps

Android and iOS store apps on the same catalogue and order flow.

08

Marketplace builds

We build your own multi-vendor marketplace or C2C listings platform.

Process

How we move

01

Discovery

We map catalogue, operations, integrations and budget, then choose the platform together.

02

Setup

Store, design, product migration and core settings are put in place.

03

Integration

Payment, shipping, marketplace, e-invoice and ERP connections go live; test orders are run.

04

Launch

We go live, set up measurement and train your team on the panel.

05

Monitoring

We watch the order flow for the first month, close issues and report improvements.

Not a shop window — a working sales system.

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