Websites for Private Hospitals
Hospital websites with departments, doctor profiles, online appointments and insurance information, written in a careful, informative tone.
A hospital website is the busiest door of the institution. Patients and relatives arrive in a hurry, mostly on mobile, looking for a department, a doctor, visiting hours or insurance coverage. Since 2012, Racoun has built healthcare websites from Ataşehir, Istanbul, on its own custom infrastructure, not on ready-made themes.
Core structure
- Department pages with conditions treated, facilities and doctors
- Doctor profiles with expertise, schedule and one-click appointment
- Patient guide: admission, discharge, visiting rules, parking
- Searchable list of insurance and corporate agreements
- Check-up programmes with scope and preparation information
- Multilingual international patient section
Modules
Online appointments integrated with your hospital information system where possible, secure links to result systems, doctor search by name and department, and branch pages with maps and opening hours.
Compliance and tone
Healthcare promotion is restricted by Turkish regulations, so content stays informative, avoids superlatives and comparative claims, and is reviewed by physicians. Health data is a special category under data protection law, so forms and appointment flows are designed accordingly. We recommend defining publishing rules with your legal team.
Accessible, calm design
Many visitors are elderly patients or anxious relatives. Large type, strong contrast, generous touch targets and keyboard-friendly menus are part of every build, and emergency, call centre, appointment and result links appear on the first screen.
Local visibility
Each branch needs a complete business profile, accurate hours and real photos. Reviews are answered without sharing medical details, and fake reviews are never used. We do not take media commissions; ad budgets go directly to the platforms. The first meeting is free.
Frequently asked questions
Can appointments connect to our hospital system?
If your system offers an integration interface, departments, doctors and available slots can be pulled directly; otherwise we set up a request form and call centre routing.
Do multiple branches need separate websites?
Usually not. Real branch pages within one site are easier to manage and keep search visibility in one place.
Contact
Head office: Ataşehir, Istanbul. We work in person across Istanbul and online with clients all over Türkiye and abroad. Message us on WhatsApp (+90 551 044 08 69) or email ekip@racoun.com.
