The biggest challenge for boiler services is not a lack of work but its concentration in a few winter months. This guide outlines a year-round plan. In the preparation period in mid-summer, clean up last season’s customer list, confirm who has consented to reminders, plan spare parts and refresh your website and Google Business Profile.
In early autumn, launch an early maintenance window. Explain why servicing before winter matters, publish a clear maintenance checklist, offer easy online and WhatsApp booking, group appointments by district and create packages for apartment buildings. Send reminders only with consent and a valid commercial messaging registration.
During the winter peak, protect capacity for repairs, set up automatic WhatsApp replies for missed calls, give honest arrival windows, ask for error-code photos and reduce advertising when you are fully booked. In spring and summer, sign maintenance agreements with businesses, promote boiler replacement and thermostats, answer reviews and add new content. Above all, communicate your service status honestly, which brings customers back year after year.
Talk to Racoun: we are based in Istanbul and work with brands across Türkiye. Message us on WhatsApp or email ekip@racoun.com.
