Building an online sales website starts with a needs analysis: number of products and variants, B2C or B2B sales, marketplace sales, ERP integration, international sales and who will manage the admin panel.
The main steps are:
- Choose a short, memorable domain and decide on the platform: rented packages versus custom-built infrastructure.
- Design a mobile-first layout around the customer journey and enter original product content.
- Integrate a virtual POS with 3D Secure, shipping, e-invoicing and accounting.
- Add legal texts (distance sales contract, pre-information form, returns, privacy and cookie policies).
- Set up technical SEO, speed, schema markup and tracking, then test with real orders before launch.
Costs depend on scope: platform, design, product count, integrations, languages and maintenance. At Racoun, stores are coded on its own infrastructure with no monthly licence fee and typically take 5 to 10 weeks.
Talk to Racoun: we are based in Istanbul and work with brands across Türkiye. Message us on WhatsApp or email ekip@racoun.com.
