Google Maps SEO is the work of improving how your business ranks on Google Maps and in the map pack within search results. Rankings depend on relevance, distance and prominence; you cannot change distance, so the focus is on the signals you control.
- Add and verify your business, then choose the most accurate primary category.
- Use your real business name without keywords or district names.
- Set your address correctly, or hide it and define service areas if you visit customers.
- Complete every field: hours, services, description, attributes and real photos.
- Build a steady flow of genuine reviews and reply to all of them.
- Publish posts, answer questions and align your website with the profile.
- Track searches, direction requests, calls and website clicks monthly.
Avoid duplicate listings, fake reviews and anyone promising a guaranteed top position. Racoun combines profile optimisation, photography and technical SEO for the linked web pages.
Talk to Racoun: we are based in Istanbul and work with brands across Türkiye. Message us on WhatsApp or email ekip@racoun.com.
