The Meta Ad Library is a free public archive showing ads currently running on Facebook, Instagram, Messenger and the Audience Network. No login is needed for basic searches.
- What you see: the advertiser page, creative, start date, placements, variations and page transparency details.
- What you do not see: for commercial ads, spend, click-through rate, conversions and targeting are generally hidden. Ads about social issues, elections or politics show more detail and stay archived longer; extra transparency may apply in some regions.
- How to use it: choose the country and category, search a brand or keyword, filter by platform and media type, and log offers, angles and formats in a spreadsheet.
- How to read it: long-running ads and many variations suggest what works for a competitor, but they are hints, not proof.
Take inspiration without copying, and use the library to check your own ads or spot fake pages. Racoun combines this research with brand positioning and produces original creatives.
Talk to Racoun: we are based in Istanbul and work with brands across Türkiye. Message us on WhatsApp or email ekip@racoun.com.
