To advertise with Google Ads, first decide what you want from the ads, such as calls, form leads, online sales or store visits. Then prepare your account and conversion tracking, choose the right campaign type, set your service area and daily budget, build keywords and ad copy and point ads to a relevant landing page. Ads go live after Google’s policy review; monitor and adjust closely in the first weeks.
- Preparation: goal, audience and region, test budget, landing page, account and tracking.
- Campaign steps: objective, campaign type, network settings, location and language, budget and bidding, ad groups and keywords, negatives, ad copy, assets, review and launch.
- First weeks: confirm approvals and spend, review search terms, refine keywords and ads, and reassess budget allocation after the first month.
Costs vary with competition, location, click prices, quality and goals; there is no fixed price. Racoun sets up first campaigns end to end and does not take media commission, so the budget is paid directly to Google.
Talk to Racoun: we are based in Istanbul and work with brands across Türkiye. Message us on WhatsApp or email ekip@racoun.com.
